The Yandex Zen team announced the launch of a program to support bloggers who create short videos. It is designed for those who shoot vertical videos up to 60 seconds long.

Everyone who will submit applicationhave a chance to receive a reward from Zen.

How it works

  • The video must be in a vertical format with an aspect ratio of 9:16. Its length should not exceed 60 seconds.
  • Blogger participating in the program must abide by it regulations… For example, regularly update your Zen channel.
  • Videos uploaded to Zen should not contain watermarks from other platforms and social networks.
  • Monetization of the video will start after 10 thousand views.
  • The remuneration is charged once a month. Its maximum amount (for one video) is 15 thousand rubles.

Zen has already tested the program in a closed format: in the first two weeks, videos from the first hundred participants were watched more than 30 million times.

In the coming months in Yandex and Yandex.Zena mobile applications camera and video editor will appear… Zen is also developing a short video monetization program so that bloggers can not only gain popularity, but also earn money from their work.


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