There is no real way for American civilians to offer proper thanks to the servicemen and servicewomen who put their lives on the line to protect the interests of the country they serve.
But many stores and consumer brands try their best to show gratitude, by offering discounts to service personnel whenever they make purchases.
Obviously, the 160 discounts listed below cannot make up for the sacrifice made by armed forces personnel. But, it is one way for military personnel to feel appreciated, no matter the amount of money saved might be.
Who Gets Military Discounts?
There is no standard throughout American commerce regarding the justification of service members, either active or veteran, to deserve the discounts offered.
Discounts are routinely offered to active duty, National Guard or Reserve, and military dependents, who may be asked to show a Department of Defense dependent identification card. Discounts also usually are extended to veterans and DOD retirees.
There are discounts offered specifically to members of veterans’ benefit groups such as Veterans Advantage, USAA or Veterans of Foreign Wars. If you are a service member but not aligned with any of those groups, you might investigate the services and advantages they offer to see if it is worth your while to join.
Many of these retailers offer discounts through accounts in ID.me or SheerID, independent verification services that offer free registration.
160 Ways for Military Personnel to Save Money
With that caveat out of the way, let’s begin our list of most of the available military discounts offered by national and regional companies and brands, starting with:
No matter where you are eating, if the establishment is part of a chain, it is likely it offers a military discount. If it is a locally owned eatery, it might be likely to offer a more sizable discount. Always inquire if the menu or other signage doesn’t advertise a discount.
1. Ben & Jerry’s
The military discount at Ben & Jerry’s varies by location, but ranges between 10 and 15%.
2. BoneFish Grill
Seafood lovers who are also armed forces personnel get 10% off their check every day at Bonefish Grill.
3. Burger King
Burger King offers 10% off all food and drink items to military personnel.
Through Veterans Advantage, Chick-Fil-A offers a 10% discount to active duty and retired military personnel.
5. Chuck E. Cheese
Chuck E. Cheese offers military discount deals on its Alpha and Bravo deal packages. A military ID is required.
6. Cici’s Pizza
Cici’s Pizza does offer military discounts depending on location, but all locations offer free food on Veteran’s Day. Check locations for details.
7. Dairy Queen
Depending on location, Dairy Queen will offer up to 50% off of an order, according to Veterans Advantage.
Denny’s offers a military discount of 10 to 20% depending on location.
A military identification card is required to get the 10% discount on food and drink at Dunkin’ locations. Doughnuts are still on the menu despite the recent name change.
10. El Pollo Loco
El Pollo Loco offers 15% discount to all service and first-responder personnel, but the discount is limited to $1.50.
11. Famous Dave’s BBQ
Famous Dave’s offers a military discount on some menu items, but also offers a free menu item up to the cost of $7.49 on Veteran’s Day, Nov. 11.
12. Golden Corral
Depending on location, the military discount at Golden Corral is 10-20%.
13. Hard Rock Cafe
Hard Rock Cafe offers a 15% discount on all non-alcoholic food items as well as gift shop retail purchases.
Hooters offers a 20% discount on Tuesdays. Some locations offer a 10% discount on all week nights. The chain also offers certain menu items to service members on Veterans Day.
IHOP offers a 20% discount to military personnel, although that is up to the owner’s discretion.
16. Noodles & Company
Noodles & Company offers a 15% discount to all service personnel with a valid service ID.
17. Omaha Steaks
A 10% discount on all purchases is available to active duty members and veterans, including spouses and dependents, at Omaha Steaks.
18. Outback Steakhouse
Outback Steakhouse offers a 10% discount off an entire order every day to armed forces personnel with proof of service.
19. Panda Express
A 10% discount is available to military personnel at all Panda Express locations.
20. Ponderosa Steakhouse
Ponderosa Steakhouse offers buffet specials on Veteran’s Day to service members.
21. Red Robin
As part of its regular loyalty program, Red Robin offers special package deals to military personnel who sign up.
22. Texas de Brazil
A 20% discount is offered to armed forces personnel, EMS and teachers at Texas de Brazil.
23. Texas Roadhouse
Texas Roadhouse offers a 10% discount all year long to military personnel, as well as free meals on Vetearn’s Day.
Wendy’s offers discounts to members of Veterans Advantage.
Active duty, retired and veteran service members with families will appreciate the discounts offered by the largest entertainment venues in the nation.
25. AMC Theatres
Participating AMC Theatres offer discounts to military personnel and their families. Some require membership in Veterans Advantage.
26. Busch Gardens
Busch Gardens offers military discounts to armed forces personnel and family members through the ID.me website.
27. Carnival Cruise LInes
Carnival Cruise Lines offer discounts on cruises to U.S. Military and Canadian Defense members. Details are in the link above.
The discount for active military members and retired military personnel at Cinemark varies by location, but most theatres offer savings on ticket prices and concessions.
29. Disney Theme Parks
Disney offers special package prices to military personnel, and there are greater discounts for personnel living in the state where the theme park resides.
Choose between a 4-day or 5-day Disney Military Promotional Ticket.
The promotional tickets below are available for purchase:
5-Day Military Promotional Tickets
Purchase now through Dec. 17, 2021
- With the Park Hopper Option: $315 plus tax
- With the Park Hopper Plus Option: $345 plus tax
4-Day Military Promotional Tickets
Purchase now through Dec. 17, 2021
- With the Park Hopper Option: $296 plus tax
- With the Park Hopper Plus Option: $326 plus tax
Receive admission for 4 or 5 days when you visit during the period from February 15, 2021 through December 17, 2021.
Both a theme park reservation via the Disney Park Pass system and valid theme park ticket for the same park on the same date are required for each person in your party ages 3 anup. Reservations are limited and subject to availability.
30. Ford’s Theatre
Ford’s Theatre, the famed location where President Abraham Lincoln was shot, offers active duty and veterans up to 50 percent on selected tour tickets with a valid military ID.
LEGOLAND offers different discounts to active military and to veterans, non-active military and military families. Active military get free admission to the Legoland Florida Resort and Water Park. Military members and families can also get reduced rates at Legoland resort hotels.
32. Major League Baseball
All Major League Baseball teams offer discounts to service members, but the discounts differ between clubs. However, every team also hosts specials for military personnel and veterans. When next season comes around, check your team’s website for information.
33. Marcus Theatres
Marcus Theatres offers movie tickets at $7.50 at any time for armed forces personnel.
34. Regal Entertainment Group
Regal Cinemas offers discounts to active duty military personnel, active duty veterans and military spouses and children. Click the link to pick a location and see the discounts available.
35. Showcase Cinemas
All active duty armed forces members and family members can get discounted tickets at Showcase Cinemas. An active service ID is required. See discount prices here
36. Six Flags
Six Flags offers a 20% discount on general admission tickets to active duty and retired service members and military spouses.
37. SiriusXM Radio
SiriusXM Radio offers a 25% percent military discount on subscription prices to armed forces personnel.
38. Universal Studios
Universal Studios provides discounted admission tickets to active duty and retired military members, disabled veterans and military spouses and dependents.
39. U.S. National Parks
Since Veterans Day 2020, Gold Star Families and U.S. military veterans are eligible to receive free access to more than 2,000 federal recreation areas, including national parks, wildlife refuges, and forests. The Interagency Annual Military Pass waives entrance fees but does not cover expanded amenity fees such as camping sites. Information about the Interagency Annual Military Pass is available here.
Being able to travel is one of the most valued recreations, and being able to do so at a discount is important to military members. Here are some discounts offered by transportation businesses along with discounts for places to stay in between travel.
40. Alaska Airlines
Alaska Airlines offers special military fares to active duty military and their dependents in some markets for service members traveling on an official excused absence, and those discharged from active duty military service in any one of the U.S. military agencies. It also offers discounts through Veterans Advantage membership, and discounts include 15% off on in-flight food purchases.
41. Allegiant Air
Allegiant Air offers seven discounts on air travel expenses to U.S. active and reserve duty armed forces and armed forces veterans, including up to two pieces of checked baggage free of charge, and free service for one pet per cabin.
42. American Airlines
American Airlines offers U.S. military veterans and their families up to 10% discount on domestic and international flights by enrolling in VetRewards and booking through Veterans Advantage.
Amtrak offers a 10% military discount to military service members and their families, and also offers them first-serve status in ticket lines. Some restrictions apply.
Through Veterans Advantage, Avis offers up to 25% off base rates to U.S. armed forces veterans, active duty personnel, National Guard and Reservists, and military spouses.
45. Best Western
Best Western offers an extensive list of discounts on room rates to veterans, active duty military members, and civilian military service members.
With a Veterans Advantage membership, active duty and retired armed forces service members, as well as military spouses, can enjoy up to 25% off on Budget car rental rates.
47. Choice Hotels
Choice Hotels offers special individualized rates for military and veteran leisure stays, as well as government and military business travel.
48. Delta Vacations
Delta Vacations offers hundreds of dollars off of packages to armed forces personnel. A military email address is required for booking.
Discounted rates are offered to active duty personnel, armed forces veterans, retirees, National Guard reservists and military spouses through Enterprise Rent-A-Car. There are additional benefits offered to USAA members.
Servicemen and women and family members get 10 percent discounts on tickets purchased at Greyhound stations or as part of the Veterans Advantage program.
51. Hampton Inn
Visit Hampton Inn to get details on discounts offered to military personnel.
Hertz offers a government and military discount which is applied to your rental. You are required to complete an application to qualify.
53. Hilton Hotels & Suites
Hilton Hotels & Suites offer several different packages of accommodations for service personnel and other government employees, including special group rates.
54. Hyatt Hotels
U.S. veterans, active duty armed forces members and their immediate families are offered 10-15% off the standard room rate at participating Hyatt Hotels.
55. Intercontinental Hotel Groups
A valid military ID will be required when you check in under a military discount rate from Intercontinental Hotel Groups, which include Holiday Inns and Candlewood Suites. The military discount rate is determined by the individual hotel management.
JetBlue offers a 5% discount on air travel to Veterans Advantage members.
57. LaQuinta Inns & Suites
Save 12% on accomodations at LaQuinta Inns & Suites with military identification. Discounts are offered to active military, veterans and family members.
A Veterans Advantage membership can get U.S. armed forces personnel 5% off Lufthansa flights.
59. Marriott Hotels
Marriott Hotels offer discounted rates to military personnel and families depending on availability.
60. Norwegian Cruise Line
Norwegian Cruise Line offers a 10% discount to military members and their families on selected cruises. A list of rates for military personnel can be found here.
61. Princess Cruises
Princess Cruises offers up to $250 in onboard spending money for active military members, veterans and family members.
62. Red Roof Inn
A 15% room rate reduction is available at Red Roof Inns for service members undergoing a permanent change of station. Also, there is a 10% discount for armed forces members on vacations.
63. Royal Caribbean
Through Royal Caribbean’s Military Discounts program, active U.S. armed forces members can book one stateroom at savings of up to 50 percent off published fares. Go here for details on the personnel that qualify for the Royal Caribbean Military Discounts.
64. Sandals Resorts
A 10% discount on resort travel is available for all Sandals Resorts reservations for active duty service members, retired military service members and military spouses.
65. Southwest Airlines
Southwest Airlines offers military discounts but requires travelers to contact them at 1-800-I-FLY-SWA directly to determine the discounts available.
66. United Airlines
United Airlines offers a 5% military personnel discount through a Veterans Advantage membership, and also offers a free checked bag for service members.
67. Wyndham Hotels
Wyndham Hotels offers discounted room rates and bonus club membership points to active duty, National Guard, reservists, veteran and retired armed forces personnel, as well as to family members through a Veterans Advantage membership.
Military discounts extend to interest rates on bank loans and credit cards. Many banking institutions offer restricted interest rates to active-duty service members because of the Servicemembers Civil Relief Act (SCRA) and the Military Lending Act (MLA).
68. America First Credit Union
America First Credit Union offers $100 to U.S. service men and women who open a savings or checking account or apply for credit card services.
69. American Express
American Express waives the annual fee for military members for all of its credit cards, including the $695 for the AmEx Platinum card.
70. Bank of America
Besides all that is offered under SCRA and MLA, Bank of America offers the Military Modification Program which offers principal payment forgiveness and other special considerations for veterans and servicemembers who are homeowners.
71. Capital One
Capital One offers a special web page of SCRA resources to assist military service members find out about all of the benefits of the program.
72. Chase Bank
Chase waives the $25 monthly service fee and minimum balance requirement for its Chase Premier Plus Checking Account for military personnel. Most other banking service fees are waived as well.
Citi offers a wide range of services especially for military personnel, including its HomeRun for Heroes program, and the CitiMortgage Military PCS Transfer Assistance Program to assist with relocating.
74. Navy Federal Credit Union
Navy Federal Credit Union account holders receive up to $20 in ATM fee rebates, free military checks and early access to military pay with a qualifying military direct deposit.
75. U.S. Bank
All of the consumer checking accounts U.S. Bank offers are available to military personnel with no monthly maintenance fee or minimum balance required.
Having insurance on life and property provides a psychological boost to policyholders. Several organizations, including USAA, specialize in insurance plans for military personnel and veterans.
GEICO offers insurance rate cuts to active duty and retired members of the U.S. Military and National Guard. It also offers an Emergency Deployment Discount when they deploy into imminent danger pay areas as designated by the Department of Defense.
Military personnel are experienced and do-it-yourself projects, and these hardware stores are ready to help them with discounted products and services.
78. Home Depot
Home Depot offers a 10% military discount through a Veterans Advantage membership.
Lowe’s has a Military Discount Program that provides a 10% discount on all purchases.
Whether it is for the service member or for family members, there are many discounts available at the best-known clothing and shoe retailers in the country.
Adidas offers 30% off at adidas.com and in-store and 20% off at factory outlet stores for military personnel, first responders, medical personnel and teachers.
Aeropostale offers service members 10% off on all purchases.
82. American Eagle Outfitters
American Eagle offers a 10% discount to military personnel for in-store purchases only.
83. Banana Republic
Banana Republic offers 10 to 15% off in-store purchases to service members.
84. Bass Pro Shops-Cabela’s
Bass Pro Shops and Cabela’s offer a Military Appreciation discount of 5% in-store and online.
A 25% discount on apparel and accessories is available to servicemembers, first responders and nurses at Carhartt. A signup for ID.me is required.
86. Cole Haan
Cole Haan offers a 20% discount to active duty, reserves, guard, retirees and veterans.
Columbia offers a 10% discount to military personnel, first responders and teachers.
A 15% discount is available to military personnel, active or retired, and family members at Converse stores.
89. Eddie Bauer
Through an ID.me account, military personnel can save 15% on Eddie Bauer apparel and accessories.
90. Foot Locker
Foot Locker offers a 15% discount on most items in-store or online. Verification is required through SheerID. The offer is also good at Kids and Lady Foot Locker.
91. Forever 21
Military personnel and family members can be fashion-forward with a 10% discount on apparel at Forever 21.
Don’t blame the messenger, military family members; GameStop offers a 10% discount on both new and used products, including collectibles.
All active and non-active military personnel receive a 10% discount on their entire purchase on Tuesdays at Goodwill retail locations. During Military and Veterans Appreciation Days, the discount jumps to 25%.
94. Hot Topic
Hot Topic offers a 10% discount to military personnel, but they must call customer service to apply the discount to online purchases.
A 10% discount is available for Jockey products through ID.me to all military service members and their families.
Every Monday, service members and their families are offered a 15% discount on in-store purchases at Kohl’s.
97. L.L. Bean
Through SheerID, military service members can enjoy 10% off of purchases at L.L. Bean.
The military discount is 25% at participating Lululemon stores.
Merrell, the footwear retailer, offers a 10% discount to all purchases by military personnel, verified through ID.me.
100. New Balance
Comfortable footwear is available to members of the U.S. armed forces through New Balance, which requires a military email address to receive the 25% discount, verified through ID.me.
Nike offers a 10% discount on online and in-store purchases, with verification through SheerID.
102. Old Navy
A 10% discount is available for online purchases made at Old Navy with an ID.me account.
An ID.me account provides a 15% discount to active and retired service members on Ray-Ban products.
Reebok offers a 40% discount to military personnel and first responders through ID.me.
105. Sunglass Hut
Sunglass Hut offers a 15% discount to service members registered with ID.me. The offer extends to active-duty military, veterans, retirees and family members.
Sperry’s Military VIP program offers a 15% discount to all active and veteran military personnel.
107. The North Face
The North Face offers a 10% discount to all active, reservist, veteran and retired U.S. military personnel.
The discount is 20% for Timberland boots for active duty service members, retirees, reservists, veterans, spouses and dependents.
109. Under Armour
A 20% discount is available for Under Armour products to all service members and their families.
A 25% discount is available to military personnel and family members at UNTUCKit with an ID.me account.
111. Vera Bradley
Vera Bradley offers a 15% discount to military personnel through an ID.me account.
112. Vineyard Vines
Fifteen percent off “almost everything’’ at Vineyard Vines to military personnel, with a SheerID account.
113. Wilson’s Leather
Get 10% off your in-store purchase of outerwear, luggage, accessories and more at Wilson’s Leather with a valid military ID.
Communications and Electronics
Whether it is wanting to communicate with family and friends far away, or having the decked out family room or man-cave for gaming and watching sporting events, military personnel are going to be happy to take advantage of discounts offered by communications and electronics companies.
A 10% discount on Apple products and accessories is available to military personnel and family members who live in the same household.
AT&T offers 25% off each unlimited wireless line as well as special monthly rates to active duty members and veterans.
Dell offers a 10% discount to service members who acquire a coupon using their military email address.
HP offers 40% off shipping costs for HP products to military personnel, first responders and nurses through the ID.me site.
Discounts on Lenovo products and shipping are available to military personnel through an ID.me account.
All military personnel and family members are offered a 10% discount on select Microsoft products and services.
A 10% discount is available on all Motorola products to service members.
Save up to 30% on Samsung products and services if you are now or were a member of the armed forces.
The Sprint and T-Mobile Unlimited Military Plan offers a 50% discount on family lines for military members. The full price is required for the first line, then additional lines come at 50% off.
123. U.S. Cellular
A 15% discount is applied to all U.S. Cellular calling plans for military personnel.
Verizon offers phone lines for $30 per month to service members and their families. Verizon also states that it offers employment opportunities for veterans.
Xfinity offers a $25 coupon to servicemembers for any On Demand programming, as well as a $100 Visa prepaid gift card for signing a minimum term agreement for service. These offers run through Dec. 31, 2021.
Military personnel will certainly appreciate the opportunity to get a break on the price of a new vehicle thanks to their service.
Audi offers special pricing and financing to activity duty military personnel and Department of Defense employees. Dealers will have the details.
Using ID.me, active duty personnel, retired military personnel, veterans and military spouses can receive $500-$1,000 in purchase incentives toward a BMW vehicle for purchase or lease.
128. Chevrolet/General Motors
Chevrolet/General Motors offers $500/$1,000 cash allowance on vehicles purchased by military personnel.
Military personnel are offered a $500 Bonus Cash option with the purchase of a Chrysler vehicle.
The Ford Military Appreciation Program offers special offers on vehicles, along with several other programs aimed at benefiting military veterans.
At Harley-Davidson, a MIlitary Financing Program makes owning a bike easier for military personnel. The company also offers storage of bikes to personnel shipped away from home.
The Honda Military Appreciation extends a $500 discount on purchases and leases of new Honda vehicles to active and retired military personnel.
A $500 bonus toward the purchase of a Hyundai vehicle is offered to active duty, reservist, national guard, veteran and retired U.S. military personnel.
The Jeep Military Incentive Program offers $500 bonus cash to the purchase of Jeep vehicles to active duty military members.
Mazda offers $500 Military Appreciation Bonus Cash to active duty personnel, retired military personnel, and retired military service members. Mazda also offers free vehicle inspection, cleaning and oil changes to military members.
The Nissan MIlitary Program offers between $500-1,000 savings on vehicle purchases.
Subaru offers a $500 discount on the best price offer received for vehicles by active duty and reserve members of the U.S. Air Force, Army, Navy, Marines, Coast Guard Space Force and National Guard, as well as veterans and retired military personnel within 12 months of your date of separation.
The Toyota MIlitary Rebate offers $500 in money back on the purchase of a vehicle by military personnel.
A $500 bonus is offered to military personnel purchasing select Volkswagen vehicles.
For purchase or lease, servicemen and servicewomen can get $500 from Volvo to drive a new vehicle.
Auto Parts and Service
Any military personnel who spent time in the motor pool will appreciate an opportunity to get deals on auto parts and service once they get home.
142. Advance Auto Parts
A 10% discount on in-store purchases is offered to military personnel shopping at Advance Auto Parts.
143. Jiffy Lube
All Jiffy Lube locations offer 15% off on service to those who served in the U.S. military.
144. Pep Boys
Pep Boys offers a 10% discount on service and parts to military servicemembers. Pep Boys (and Icahn Automotive Group) will also offer refurbished vehicles and a $300 gift card to 100 veterans nationwide.
Go play outside with these discounts on outdoor and sports-related gear.
An ID.me account gets veterans, active duty military and reservists 15% off of Calloway equipment and accessories
146. Champs Sports
Champs Sporting Goods offers military personnel a 15% discount on items in-store and online.
A valid military ID presented to any authorized PING dealer will get you a rebate on PING equipment.
The PXG For Heroes program offers special pricing for golf clubs and accessories to military personnel.
A 15% discount is offered through the ID.me program to all military personnel looking for TaylorMade golf equipment.
Whether for themselves or a loved one, it is nice to receive a discount on an item as valuable as personal jewelry because of military service.
150. Arthur’s Jewelers
Military Savings on all purchases, including designer jewelry, is available to military personnel at Arthur’s Jewelers
151. Helzberg Diamonds
Helzberg Diamonds offers 10% off purchases in-store or online to active duty, military retirees, diasbled veterans and registered dependents of active duty/retirees.
152. Roger & Hollands
The Everyday Hero Discount is available to military personnel at Roger & Hollands, which offers 10% off any one purchase.
Here is a specific offer: 10% off select engagement rings at Since1910 for military personnel.
Tiffany is helping military personnel get married with a 10% discount on engagement rings and wedding bands.
You just never know who is going to offer discounts to active duty military personnel or military spouses.
155. 24-Hour Fitness
24-Hour Fitness offers a discount on monthly membership dues for basic memberships to active and retired military personnel.
156. Gold’s Gym
Through an ID.me account, Gold’s Gym offers discounted membership fees to active duty armed forces members, active duty armed forces veterans, and retired military personnel.
All current and former members of the U.S. military, including National Guard and reservists, get a 15% discount on purchases at JOANN with a JOANN Military Rewards Discount Card.
A 50% discount on lenses is offered by LensCrafters to active duty armed forces personnel through an ID.me account.
Using a Michaels Rewards account, armed forces personnel can receive 15% off everything in the store.
159. Yeti Coolers
Wth an ID.me account, military personnel are offered an undisclosed discount on Yeti Cooler products.
Clothes, shoes and more are 10% off at Zappos checkout for military personnel (teachers and students too!).
Kent McDill is a veteran journalist who has specialized in personal finance topics since 2013. He is a contributor to The Penny Hoarder.